Content might be multiplying, but is it connecting? Is it resonating in the way great stories once did – not just engaging but anchoring us? Last week on Substack, AI marketing expert Charlie Hills penned a sharp, clear-eyed provocation: Content is Dead….
The Human Firewall: Character Before Code
In an era of automation, humanity,not hardware, is our true line of defence. Scroll through a stock image library and type in the keyword “cybersecurity” and you’ll find a familiar image in corporate security – rows of servers, complex encryption protocols,…
If granny can now make a TV ad, should you hire her?
A caution to business leaders adopting Generative AI without a plan Last week, OpenAI launched its upgraded visual toolset, and just like that, another level of creativity, execution and automation became available at the click of a prompt. We can now…
The ‘Future of Work’: Balancing AI efficiency with human dignity in a changing landscape
By Dean McCoubrey head of Tech and Training In my two jobs as a human-centric AI leader, and a GenZ social media and digital citizenship educator in schools, it’s evident we have an all-new and hyper unpredictable future to consider. This requires…
AI agents for good? ITU’s AI for Good Global Summit
A new wave of autonomous AI—capable of reasoning, acting independently, and scaling at unprecedented speed—is rapidly reshaping the technological landscape. The rise of “agentic AI” and powerful, low-cost AI models is making artificial intelligence cheaper, more widely available, and potentially more…
Humaine Sponsors Free Online Safety Initiative Launched on Safer Internet Day 2025
In recognition of Safer Internet Day, a global initiative promoting a safer and more responsible digital world, Humaine, the human-centric AI marketing agency, is sponsoring the MySociaLife Hero Program, an initiative that provides free digital citizenship and online safety training to…
How Social Media Prepared Us for AI
A Wake-Up Call to Reclaim Our Humanity By Dean McCoubrey head of Tech and Training In the last two decades, social media has reshaped how we think, feel, and connect. It has also unwittingly prepared us for the next seismic technological shift:…
Mellon Educate Building Blitz: Action + Compassion
Looking back on last week’s Mellon Educate Building Blitz, one cannot help but feel profoundly moved. Over 400 volunteers from around the world left their homes, families, and routines to dedicate themselves to a project far greater than themselves. In a…
AI Cares. Depending on the Human.
In today’s digital world, artificial intelligence is reshaping branding and marketing, allowing for unprecedented levels of efficiency, personalisation, and scalability. However, while AI’s role in marketing is clear, the approach we take when using it can make or break brand relationships….
Ethical AI-Driven Marketing: The Humaine Approach
In a world where technology advances at breakneck speed, businesses are grappling with the challenge of adopting artificial intelligence (AI) in a way that not only drives growth but also respects human values- ethical AI. At Humaine, we believe that AI’s…