Grant Hillary Summary Analysts project that by 2028, up to 90% of B2B buying decisions will be AI-mediated, with an estimated $15 trillion in global spend flowing through autonomous agent systems. The research phase, vendor shortlisting, and evaluation now happen inside…
Best AI-First Marketing Agencies in the UK for 2026
By Dean McCoubrey AI has become core infrastructure for modern marketing. By 2026, the UK’s leading agencies are less defined by channels, headcount, or awards, and more by how effectively they combine AI, human judgement, and commercial outcomes within a single…